Talya Elitzer, known for her innovative approach to artist incubation, believes in authenticity over trends. By focusing on long-term career sustainability rather than fleeting viral success, she helps artists find their unique voices. Her work alongside Godmode, a groundbreaking music incubator, is setting new standards for artist development. Together, they offer a refreshing alternative to the traditional label system, prioritizing creative freedom and independent growth. Godmode, co-founded by Nick Sylvester, provides a structured yet flexible environment where artists can experiment and evolve without the pressures of commercial conformity. This partnership has been instrumental in the rise of forward-thinking artists who push musical boundaries while building dedicated fanbases.